Start free.
Scale when ready.
No hidden fees. No per-order charges. Pick the plan that fits where you are today.
Starter
₹0
forever
Everything you need to start selling online. No credit card, no catch.
- ✓Your own shop link
- ✓Up to 10 products
- ✓Unlimited orders
- ✓Order management dashboard
- ✓Stock tracking & auto-hide
- ✓Mobile-optimised storefront
- ✓Customer address & contact collection
- ✓Order status updates
- ✓0% transaction fees
- ✕Analytics & sales insights
- ✕Unlimited products
- ✕Export orders to CSV
- ✕Priority support
Pro
₹199
per month
14-day free trial included
For serious sellers who want more products, better insights, and a fully branded shop.
- ✓Your own shop link
- ✓Unlimited products
- ✓Unlimited orders
- ✓Order management dashboard
- ✓Stock tracking & auto-hide
- ✓Mobile-optimised storefront
- ✓Customer address & contact collection
- ✓Order status updates
- ✓0% transaction fees
- ✓Analytics & sales insights
- ✓Export orders to CSV
- ✓Priority support
All plans include 0% transaction fees. You keep every rupee of every sale.
What's the difference?
| Feature | Starter | Pro |
|---|---|---|
| Products | Up to 10 | Unlimited |
| Orders | Unlimited | Unlimited |
| Order dashboard | ✓ | ✓ |
| Stock tracking | ✓ | ✓ |
| Mobile storefront | ✓ | ✓ |
| Transaction fees | 0% | 0% |
| Analytics & insights | ✕ | ✓ |
| Export orders (CSV) | ✕ | ✓ |
| Priority support | ✕ | ✓ |
| Price | Free forever | ₹199/month |
Common questions.
I already sell on Instagram. Why do I need Carto?
Instagram DMs were never built for selling. You spend hours answering the same questions, sending catalogues, confirming addresses, and manually tracking who paid. Carto gives you a real shop customers browse, pick, and order on their own. You wake up to orders, not messages.
Is Carto only for big sellers?
Not at all. Carto is built specifically for small and individual sellers people running a shop from their phone with no team, no tech background, and no budget for a fancy website. If you sell even 5 orders a month, Carto will save you hours every week.
What if my customers aren't comfortable ordering online?
Most Indian buyers already shop on Flipkart, Meesho, and Swiggy they're used to tapping through a product page and filling in their address. Carto works exactly the same way, just for your specific shop. And since it's mobile-first, it feels familiar on any phone.
I'm worried about setting this up I'm not technical.
Carto was designed so that a seller with zero tech experience can be live in under 10 minutes. No domain, no hosting, no code. You sign up, add your products, and share your link. That's genuinely it.
How is Carto different from just posting in WhatsApp groups?
WhatsApp groups mean you're the one managing everything, reading every message, replying individually, noting down addresses, chasing payments. Carto puts all of that on the customer. They place a structured order with their details filled in. You just fulfil it.
Will Carto stay free forever?
The Starter plan is free with no time limit no trial, no expiry. We make money from sellers who grow and choose Pro for advanced features. Your free shop isn't going anywhere.
Join early. Get 3 months Pro free.
Carto is launching soon. Join the waitlist and be among the first to get access, with 3 months of Pro on us.